Closing After a "No"
Most closing happens after the first no. On-the-fence buyers lack the power to decide — help them decide, either way.
Try this: Write down the three objections you hear most and a calm reply to each.
▶ Closing DojoLV 6 Optimize
Common questions
What is Closing After a "No"?
Most closing happens after the first no. On-the-fence buyers lack the power to decide — help them decide, either way.
How do I use Closing After a "No" in my business?
Write down the three objections you hear most and a calm reply to each.
Where does Closing After a "No" come from?
It is summarized from $100M Playbook – Closing, in our own words. It belongs to the Sales part of the Hormozi Game Codex.
At what stage of growth does Closing After a "No" matter most?
In Hormozi Game it shows up at Level 6 (Optimize) of the 10-stage roadmap.
More Sales frameworks
Push and Pull IncentivesGet more shows with a small gift before the meeting (push), or by letting them pick between two things waiting for them when they come (pull).$100M Playbook – Lead NurturePush To Automated Checkout SequenceA five-day build-up for an offer sold by online checkout. Build tension, open the cart to everyone at once, and let first come, first served create a rush.$100M Playbook – Fast CashAll-Purpose ClosesA small set of closes that work on almost any objection: ask their main concern, the 1-to-10 scale, "if it were perfect," and best case vs worst case.$100M Playbook – ClosingThree Core Limiting BeliefsEvery presentation should break three beliefs: results must be easy, I must get the best result, and results must bring respect. Match all three and sales go up.$100M Lost ChaptersOnion of BlamePeople dodge a buying choice by blaming three layers: circumstances (time, money, fit), other people (a spouse, past burns), or themselves (fear). Peel one layer at a time.$100M Playbook – ClosingPush To Consult SequenceA seven-day email and text plan for a Fast Cash offer sold on calls. Open it on day one, book consults all week, and add a new bonus with each message.$100M Playbook – Fast Cash Turn frameworks into progress
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