Small discounts barely move people; big ones (half off or more) do. Discount one slice of your offer, never the core thing, so buyers don't learn to wait for sales.
Try this: Pick one piece of your offer you could sell at half off to start the relationship.
Small discounts barely move people; big ones (half off or more) do. Discount one slice of your offer, never the core thing, so buyers don't learn to wait for sales.
How do I use Discount Offers in my business?
Pick one piece of your offer you could sell at half off to start the relationship.
Where does Discount Offers come from?
It is summarized from $100M Lost Chapters, in our own words. It belongs to the Money part of the Hormozi Game Codex.