Money$100M Playbook – Pricing 📕 Original resources

Annual Price Increases

Write a small yearly price bump (the playbook suggests 5–15%) into every new contract so rising costs don't eat your margin.

Try this: Add a yearly increase line to your next new-customer contract.

▶ Price Raise Letter

Fill in the blanks

Every new contract includes a yearly increase, starting .
Our team will say: ""

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Side quests built from the same playbook:

🗝 Pricing Power-Up

Common questions

What is Annual Price Increases?

Write a small yearly price bump (the playbook suggests 5–15%) into every new contract so rising costs don't eat your margin.

How do I use Annual Price Increases in my business?

Add a yearly increase line to your next new-customer contract.

Where does Annual Price Increases come from?

It is summarized from $100M Playbook – Pricing, in our own words. It belongs to the Money part of the Hormozi Game Codex.

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