Best Leads to Best Closers
Score leads by how much they look like your best customers and route the best ones to your best closers.
Try this: Add a simple 1–5 lead score to your CRM.
LV 7 CategorizeLV 8 SpecializeLV 9 Capitalize
A 5 is a lead who . A 1 is . 4–5s go to ; the rest go to .
Put it to work
Side quests built from the same playbook:
Common questions
What is Best Leads to Best Closers?
Score leads by how much they look like your best customers and route the best ones to your best closers.
How do I use Best Leads to Best Closers in my business?
Add a simple 1–5 lead score to your CRM.
Where does Best Leads to Best Closers come from?
It is summarized from $100M Playbook – Lead Nurture, in our own words. It belongs to the Sales part of the Hormozi Game Codex.
At what stage of growth does Best Leads to Best Closers matter most?
In Hormozi Game it shows up at Level 7 (Categorize), Level 8 (Specialize), Level 9 (Capitalize) of the 10-stage roadmap.
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