Sales$100M Playbook – Closing 📕 Original resources
Yellows Are The New Gold
Don't skip the less-qualified "yellow" leads. They are free practice, people misjudge them, and they close more than you think.
Try this: Ask your team for the leads nobody wants, and work them.
Fill in the blanks
We usually skip leads who . Starting , will call every one of them and track how many close.
Put it to work
Side quests built from the same playbook:
Common questions
What is Yellows Are The New Gold?
Don't skip the less-qualified "yellow" leads. They are free practice, people misjudge them, and they close more than you think.
How do I use Yellows Are The New Gold in my business?
Ask your team for the leads nobody wants, and work them.
Where does Yellows Are The New Gold come from?
It is summarized from $100M Playbook – Closing, in our own words. It belongs to the Sales part of the Hormozi Game Codex.
More Sales frameworks
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